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APB

Richard F. Libin
Richard F. Libin, president of Automotive Profit Builders, Inc. (APB)
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    Biography

    Richard F. Libin, president of Automotive Profit Builders, Inc. (APB), focuses on ensuring that the management and staff of its clients keep pace with today’s sophisticated and more demanding consumers, while excelling in customer satisfaction. For more than 30 years, his beliefs that a business cannot capture a good share of the market simply by having a quality product and that education must be a long-term investment not an expense have been validated by thousands of business leaders and sales professionals. His education and consulting work for improved sales and service performance has helped untold numbers of businesses differentiate their operations, maximize profits, and develop their people. Mr. Libin is a sought-after author, educator and consultant. He writes regularly for professional publications and speaks at corporations, industry conventions and associations when not conducting classes through APB Sales University.

    Inspiration

    Individuals who repeatedly share their stories of how salespeople didn't simply let them make a purchase, my father, my family.

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